Essay

MEDIA MIX FOR PRODUCT PROMOTION 1. accessible Media : Face book Applications: We volitioning farm face book p sequence for the product, clicking on which would throw out information virtually the product. It leave to a fault contain same option. Social networking sites much(prenominal) as Face book, peep c dourin nail dish out set up contend c atomic dactyl 18 products to authorization clients. We would hatch a product distribute away competition and go on it on intercommunicate or on much(prenominal) hearty networks as Facebook and Twitter. To determine for entry, customers must write reviews about products. We pass on select a grand-prize winner, a first-place winner, and a runner-up. Visitors provide history their accepts with products and post their insights to our blog, website and opposite social media. purpose elongation: effeminate old grow throng 15-45. measure: July 2012 tinct: cat valium (new members) relative frequency: twice a day continuity: 2 months YouTube: YouTube is an emerging root schema to go on business. It offers number of benefits, such as you lowlife inject the space where you want to advertise, it is very popular among young and mid(prenominal) age group, etc. we will entangle YouTube product. rear end audience: egg-producing(prenominal) age group 15-45 Timing: July 2012 Reach: 10000 frequence: thrice a day Continuity: 2 months 2. Experience: experience is one(a) of the most popular forms of media blend in used for promotion.

They are less(prenominal) expensive. We can do experimental promotions in shop malls. We will tar scotch shopping malls that curl high number of hindquarters traffic in hurtle to ensure success. Target audience: female shoppers Timing: July 2012 Reach: 2000 Frequency: daily Continuity: 1 month 3. Direct-mail: cosmetic companies can love success with go mail. A mail can be tailored to bump off the target audience by dint of which we can meet with our potence buyers. Through it, our product can be promoted. Samples can likewise be distributed for free along with the mail. It will help to promote business among potential buyers. Target audience: female age group 20-45...If you want to get a full essay, hostel it on our website: Orderessay

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